Thursday, February 17, 2011

Zac Posen letterforms

This logo for fashion designer, Zac Posen is dynamic and eye catching. Besides the fact that color choice emulates a stop sign, the letterforms are really unique. I came across this just in Us Weekly magazine. My favorite part about it is the cross bar of the A going straight across to the Z, it is a great connecting element. The barbs across the letterforms, such as C and S give it a classic and elegant feel.

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