Wednesday, February 23, 2011
Stefan Sagmeister's book, called Made You Look, obviously has some very dynamic typography examples. My favorite part is the sides of the book and how they say different things when you slide it up and down. His use of very simple helvetica style of typefaces and then his own handwriting make the book classic and unique in many ways.
Monday, February 21, 2011
In a typography grid book, this example of the use of the grid in newspapers was helpful. This helped me with project two. The text is justified throughout the center and this gives it a clean, well lined up look. The use of headlines breaks up the monotony of the small body copy.
Sunday, February 20, 2011
Saturday, February 19, 2011
Friday, February 18, 2011
While looking through a magazine I came across this typeface. First thing I noticed was how delicate it was, compared to other typefaces. It was in a Detroit wedding issue of a magazine, which explains the style. The dot on top of the i has a lot of character, its angle is more oblique, accentuating the i's slanted top. I also like the hairline thin stroke lines with the large rounded finials, as seen on the y. Overall this typeface is elegant and fancy.
Thursday, February 17, 2011
Wednesday, February 16, 2011
Tuesday, February 15, 2011
Logo for Miu Miu, the high fashion clothing brand. I love the uniqueness. When I was flipping through the magazine, it caught my eye. Its not the typical classic Baskerville logo that many have chosen for logos. The separations of the letterforms create a stencil like quality to the letters.
Sunday, February 13, 2011
This typeface for a vintage Chicago church advertisement is very unique. It has a bit too much decorative feel to it for my taste, with all of the teardrop finials coming off different letterforms. The C really bothers me, because it looks like a lowercase d, or maybe an a. All of the letterforms seem to curve in every direction also which just makes my eye bounce everywhere in chaos. In regards to the color of the first letter, that also throws me off, but may have been necessary to note the beginning of each word, as it is so tightly spaced and decorative.
Wednesday, February 9, 2011
I came across this video, when looking up this song. It was a really well done kinetic typography video. The way the simple type moves and slants is really interesting and dynamic. The typeface choice was well done as well, it is simple and does not distract from the movement.
I just remembered that the movie, Zombieland had a really unique use of typography throughout the movie. They list the rules of surviving in a zombie invested land, with 3d type. It pops up throughout the entire movie. I thought it was well thought out and designed, and unexpected in the movie. Here is an example of the first rule and third rule. The type had a very 3d effective, making it humorous in a sense. photo from google images
Monday, February 7, 2011
At first glance the organization of this type was messy to me and seemed chaotic but once I began reading it from the beginning I felt it flowed nicely. Even though there are breaks, such as London, Birthday party and thinking that are not in the black, it felt easy to read across as a whole statement.
Thursday, February 3, 2011
Wednesday, February 2, 2011
This is my alphabet for graphic design for advertising. My theme was ice skating equipment. This project was helpful, even in this class for identifying letterforms. It really made me notice and pay attention to specific parts of each letterform that create its identity.
Tuesday, February 1, 2011
The fact that this type does not need to be legible to create a strong message is really dynamic and interesting. The way the body copy fragments towards the image grabs your attention first, then curiosity forces the viewer to read the headline. Great idea that was executed really well!